5 Tips for Pitching Your Nonprofit PR Story

November 28, 2018  |  by Leigh Havelick

The very nature of nonprofit organizations make for relatable and emotional stories that often tug on heartstrings — but it takes thoughtful, unique public relations strategies to stand out amongst a sea of competitive organizations.

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Incorporating “Impact Accountability” into Your Nonprofit Marketing Strategy

October 31, 2018  |  by Miller Hollingsworth

Reporting on impact using statistics and stories that demonstrate your nonprofit’s delivery on its mission can work for any target audience and a variety of communications campaigns.

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2018 Robin Shivers Award Recipient: Olga Campos Benz

October 5, 2018  |  by bloomcom

On Thursday, November 8, Olga Campos Benz will be presented the Robin Shivers Award at the annual Help Clifford Help Kids celebration benefiting  American YouthWorks at Austin City Limits Live at the Moody Theater.

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Marketers, It’s Time to Start Thinking Like a Journalist

September 27, 2018  |  by Beth Phillips

“Blurred Lines” isn’t just a catchy 2013 Robin Thicke tune featuring T.I. and Pharrell. The phrase aptly describes trends in today’s communications landscape. Communications disciplines continue to merge, meaning the lines dividing public relations and marketing are becoming less identifiable.

These days, in fact, marketing and communications professionals often take pages out of journalists’ skinny little notebooks to craft compelling content for a variety of audiences.

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Bloom Communications Hires Healthcare Communications Veteran & Former Journalist

September 10, 2018  |  by bloomcom

AUSTIN, TEXAS (September 10, 2018) – Bloom Communications, an integrated communications agency specializing in marketing, public relations and research-based consulting, today announced Beth Phillips has joined the firm as an account supervisor.

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Bloom Communications: Specialized Marketing & PR Agency Serving Clients Committed to Giving Back

August 15, 2018  |  by bloomcom

Bloom Communications is an integrated communications agency bridging the gap between the marketing, market research, and public relations disciplines. Since 2012, Bloom has provided strategic consulting services to organizations making an impact in their communities.

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CSI Tenant Profile: Brianna McKinney, Bloom Communications

August 9, 2018  |  by bloomcom

For this week’s CSI Tenant Profile, we spoke with Brianna McKinney of Bloom Communications, an integrated communications agency bridging the gap between the marketing, market research, and public relations disciplines.

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Public Relations: Your Healthcare Organization’s Trust & Awareness Lifeline

July 31, 2018  |  by Valerie Beesley

You don’t need a celebrity to breathe new life into your brand or to achieve substantive, highly visible and meaningful media coverage. With the right combination of key elements to fuel your public relations efforts, boosting your brand and establishing leadership and credibility in your field is possible on any scale. Healthcare practices and organizations of all sizes can leverage the benefits of public relations services to achieve their goals.

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Bloom Communications Among 113 Finalists Chosen from 300 Nominees in Greater Austin Business Awards

July 24, 2018  |  by bloomcom

AUSTIN, TEXAS (July 24, 2018) – Bloom Communications, an agency specializing in strategic marketing, public relations and research-based consulting, today announced the company is a finalist for the Austin Chamber Greater Austin Business Awards in two categories: Community Relations and Executive Leadership.

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Bloom Communications President Brianna McKinney Appointed to AGE of Central Texas Board of Directors

July 20, 2018  |  by bloomcom

AUSTIN, TEXAS (July 20, 2018) – Bloom Communications, an agency specializing in marketing, public relations and research-based consulting, today announced Founder and President Brianna McKinney was appointed to the board of directors for AGE of Central Texas, a regional nonprofit organization dedicated to tackling the challenges of aging with expert solutions.

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