Facebook’s Newest Tool: The Ad Relevance Score

March 27, 2015

A new feature has been added to Facebook for Business making it easier for you to target your audience with information and offers that interest and motivate them. There are many benefits to this tool that can help your organization gain awareness, revenue, and save money. Find out how to make this feature work for you to make the most out of your advertising investment.

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Crisis Management 101

March 19, 2015

No matter how consistently excellent your customer service, or how mindful your employees, unfortunate situations can occur that have long-lasting negative consequences for your business. Having a plan in place to deal with potential threats to your brand can make all of the difference. Read here to find out what crisis management is and the importance of effective crisis communication for your business.

 

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How to Keep Donors Involved and Motivated

March 10, 2015

It’s difficult enough to find donors and supporters for your nonprofit. But how do you keep them interested? Acquiring donors that are motivated to contribute regularly to your organization can dramatically improve your mission and the extent to which you carry it out to benefit your community. Here are some ways to motivate your donors and keep them interested in your organization.

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